Review Facebook New inbox, the combination of email, SMS and instant messaging

By Mark Milian,

Facebook wants to be your Inbox for each message type. global social networking company offers each of its 500 million users an@facebook.com email through an electronic system that integrates redesigned with different types of communications.

Facebook mailbox can link new mail to the address of someone e-mail, instant messaging accounts and the number of phones in clean Facebook messages and chat conversations.

As the News Feed, unread marks are classified by size of Facebook that the sender is in your life, and users can change these settings.

“Because we know who your friends are,” said Facebook CEO Mark Zuckerberg, “we can do some really good filtering for you.”

Rather than creating separate threads for each conversation, Facebook logs all communications and groups them together by contact. So all chats with your mom are listed on one page. Based on a brief demo Monday, the stripped-down page resembles an IM or text-message window, eliminating the option of e-mail subject lines.

“I should only need those two things: a person and a message,” Andrew Bosworth, a software engineer at Facebook, said at the company’s news event Monday. “The system is definitely not e-mail. We’ve actually modeled it more after chat.”

Incoming messages pop up on the bottom of Facebook’s site, similar to the chat feature.

“We think that we should take features away from messaging,” Zuckerberg said. “We think it should be minimal.”

But like e-mail, users can attach files. Sharing documents via Microsoft’s Office Web Apps service will be integrated “over the coming months,” a Microsoft spokeswoman said.

The inbox is broken into three folders.

The “social inbox” contains conversations with your top contacts — people you message with most often. An “other” folder keeps correspondences of less importance, or those with people or companies that Facebook’s system is not familiar with, such as banking notices. (Operators of pages you’ve “Liked” can send messages to this folder as well.) Finally, the service filters what it thinks is spam into a last bin.

Facebook will launch this with a “slow rollout,” said Bosworth, turning it on for more users over time. Facebook’s iPhone application will support the new inbox Monday for accounts that have it enabled, Bosworth said.

The system may incorporate more services later. Zuckerberg said he considered voice as one.

For instant messaging, it supports Jabber — the underlying technology of Google Chat — but not Skype, AIM or Windows Live Messenger. Support for IMAP, which would allow Facebook.com e-mail users to access their inbox from a program such as Microsoft’s Outlook, is in development, Zuckerberg said.

Zuckerberg opened the announcement by talking about changes in how young people communicate. He reminisced about a conversation with some high school students who said they primarily talked through Facebook and text messaging on their phones. E-mail is “too slow,” he recalled them saying.

“It’s not that e-mail doesn’t get delivered immediately,” Zuckerberg said. “It’s too formal.”

Numerous studies, as recently as April of this year, have found that e-mail is a very small part of how young people keep in touch. Facebook has modeled its new system to reflect those trends. Zuckerberg said 350 million people use its system for private correspondences, transmitting 4 billion messages a day.

Zuckerberg will host again on Tuesday at the Web 2.0 Summit, probably for more details on this new system, said Bosworth was one of the largest corporations in society. The project took about 18 months of work by 15 engineers – the largest team the company has invested in a new product, Bosworth said.

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Bohdan Ruzicka
TechTechy
Brno Czech Republic

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